Social Media ist wie das gute Gespräch in der Küche – Employer Branding mal anders
Ein Interview mit Marc Raschke Marc Raschke ist seit 2013 Leiter der Unternehmenskommunikation des Klinikums Dortmund. Er hat es sich […]
Recruitment
Gap Year – How companies and universities may fill the „Gap“
Companies and universities are looking for young people who have the appropriate qualifications for their apprenticeships and study programs. In […]
How do gender stereotypes influence career and study choices?
I am male and therefore engineer! Girls still predominantly choose professions in the fields of social work, health and education. […]
Benefits – an Important Part of Training Marketing
In the past, new trainees were attracted solely by the name of large renowned corporations. Nowadays, young people take a […]
The Best Fair Stands 2018
We are looking back on the trade fair year of 2018 – these were the most beautiful events and stands at […]
Innovative University Marketing in Action
Interview with Mrs. Dr. Christiane Lindner, responsible for the „Wirklich Weiterkommen“ university marketing initiative of the academies and colleges in […]
Interview with Jutta Fuchs, Consultant in the Application Forum at the Einstieg Fairs
Ms. Fuchs, what questions do students usually ask you in the Application Forum? I notice that young people often do […]
Advertising recruitment fair participations digitally
Inform online, convince in person! A recruitment fair 25 years ago worked like this: You drove to the fair grounds, […]
Reputation management: How your reputation affects applicants
An interview with Christian Tembrink, Managing Director of the online marketing agency netspirits. Mr Tembrink, what is the meaning of […]
Cultural Fit and Its Importance for Trainee Recruitment
Cultural fit is the degree of similarity between employees and companies concerning thought patterns, behaviour, norms and values. This includes […]